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Privacy Policy


Effective date: January 10, 2025

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Introduction
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We take the protection of the data of users of our website very seriously and are committed to safeguarding the information users provide to us in connection with their use of our website ("digital assets"). Furthermore, we commit to protecting and using your data in accordance with applicable law.

This privacy policy explains our practices regarding the collection, use, and disclosure of your data when you access our digital assets and services via your devices.

Please read this privacy policy carefully and ensure that you fully understand our practices regarding your data before using our services. If you have read and fully understood this policy but do not agree with our procedures, you must discontinue use of our digital assets and services.

By using our services, you acknowledge and accept the terms of this privacy policy. Continued use of the services constitutes your consent to this privacy policy and any changes made to it.

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What Data Do We Collect?
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We collect two types of data:

  1. Non-identified and non-identifiable information, which may be provided during the registration process or collected through the use of our services. This non-personal information does not allow us to identify the individual it was collected from. It mainly consists of technical and aggregated usage information.

  2. Individually identifiable information, meaning data that can be used to identify you or that could reasonably be used to identify you. Personal data we collect through our services may include information such as names, email addresses, mailing addresses, phone numbers, IP addresses, and more, as requested from time to time. If we combine personal data with non-personal data, we will treat the combined information as personal data for as long as it remains combined.

 

How Do We Collect Data?
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We collect data in the following ways:

  • Automatically, when you use our services. For example, when you visit our digital assets and interact with our services, we may collect, record, and store usage, session, and related technical information.

  • Directly from you, when you voluntarily provide it to us, such as when you contact us through a communication channel (e.g., by sending an email with a comment or feedback).

  • From third-party sources, as described below.

  • When you register or sign in via a third-party service provider, such as Facebook or Google, we may collect data provided through those platforms.

 

Why Do We Collect This Data?

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We collect your data for the following purposes:

  • To provide and operate our services;

  • To develop, customize, and improve our services;

  • To respond to your feedback, requests, and inquiries, and to offer support;

  • To analyze demand and usage patterns;

  • For internal, statistical, and research purposes;

  • To enhance our data security and fraud prevention capabilities;

  • To investigate violations and enforce our terms and policies, as well as to comply with applicable laws, regulations, or legal requests;

  • To send you updates, news, promotional materials, and other information related to our services. You can choose whether to continue receiving promotional emails. If not, simply click the unsubscribe link in those emails.

 

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Who Do We Share This Data With?

 

We may share your data with our service providers in order to operate our services (e.g., data storage via third-party hosting services, providing technical support, etc.).

We may also disclose your data in the following circumstances:
(i) to investigate, detect, prevent, or address illegal activities or other misconduct;
(ii) to establish or exercise our legal rights to defend against legal claims;
(iii) to protect our rights, property, or personal safety, and that of our users or the public;
(iv) in the event of a change of control in our company or any of our affiliated entities (via merger, acquisition, or sale of substantially all assets, etc.);
(v) to collect, hold, and/or manage your data through authorized third-party service providers (e.g., cloud service providers), as reasonably required for business purposes;
(vi) to collaborate with third-party partners to enhance your user experience.

For clarity, we may transfer, share, or otherwise use non-personal data at our sole discretion.

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Blog or Forum

 

Please note that our services may include social interactions (e.g., posting content, information, and comments publicly and chatting with other users). We would like to point out that any content or data you provide in these areas may be read, collected, and used by others. We advise against posting or sharing any information that you do not wish to make public.

If you upload content to our digital assets or otherwise make it available as part of using a service, you do so at your own risk. We cannot control the actions of other users or members of the public who may access your data or content. You acknowledge and agree that copies of your data may remain accessible even after deletion—on cached and archived pages or if third parties have copied or stored your content.

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Cookies and Similar Technologies

 

Our websites use so-called “cookies.” Cookies are small text files that do not cause any harm to your device. They are either stored temporarily for the duration of a session (session cookies) or permanently (persistent cookies) on your device. Session cookies are automatically deleted after your visit ends. Persistent cookies remain stored on your device until you delete them yourself or they are automatically deleted by your web browser.

In some cases, cookies from third-party companies may also be stored on your device when you access our site (third-party cookies). These enable us or you to use certain services provided by the third party (e.g., cookies used for payment processing services).

Cookies serve various functions. Many cookies are technically necessary, as certain website features would not function properly without them (e.g., the shopping cart feature or video display). Other cookies are used to analyze user behavior or display advertising.

Cookies that are required to carry out the electronic communication process or to provide certain functions you request (e.g., shopping cart) are stored based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized provision of its services. If consent for the storage of cookies has been requested (e.g., consent to store cookies), the processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent can be revoked at any time.

You can configure your browser to inform you about the setting of cookies and to allow cookies only in individual cases, to exclude the acceptance of cookies for specific cases or in general, and to enable the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

If cookies from third-party companies or for analytical purposes are used, we will inform you separately within this privacy policy and, if necessary, request your consent.

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Server Log Files

 

The provider of these pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and browser version

  • Operating system used

  • Referrer URL

  • Hostname of the accessing computer

  • Time of the server request

  • IP address

These data will not be merged with other data sources.
The collection of this data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of their website – for this purpose, the server log files must be collected.

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Contact Form

 

If you send us inquiries via the contact form, the information provided in the form, including the contact details you provide, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not share this data without your consent.
The processing of this data is based on Art. 6(1)(b) GDPR, if your request is related to the performance of a contract or is necessary for pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if it was requested.
The data you enter in the contact form will remain with us until you request deletion, revoke your consent to storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.

Inquiry by Email or Phone

If you contact us by email, telephone or fax, your inquiry, including all resulting personal data (name, inquiry), will be stored and processed by us for the purpose of handling your request. We do not share this data without your consent.
The processing of this data is based on Art. 6(1)(b) GDPR, if your request is related to the performance of a contract or is necessary for pre-contractual measures. In all other cases, the processing is based on your consent (Art. 6(1)(a) GDPR) and/or our legitimate interests (Art. 6(1)(f) GDPR), as we have a legitimate interest in the effective processing of inquiries addressed to us.
The data sent to us via contact requests will remain with us until you request deletion, revoke your consent to storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory statutory provisions – especially statutory retention periods – remain unaffected.

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Social Media
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Facebook Plugins (Like & Share Button)

 

This website integrates plugins of the social network Facebook. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, the collected data may also be transferred to the USA and other third countries.

You can recognize the Facebook plugins by the Facebook logo or the “Like” button on this website. An overview of the Facebook plugins can be found here: https://developers.facebook.com/docs/plugins/?locale=de_DE.

When you visit this website, a direct connection is established between your browser and the Facebook server via the plugin. This allows Facebook to receive the information that you have visited this website with your IP address. If you click the Facebook "Like" button while logged into your Facebook account, you can link the contents of this website to your Facebook profile. This enables Facebook to associate your visit to this website with your user account. Please note that as the provider of this website, we have no knowledge of the content of the transmitted data or how it is used by Facebook. For more information, please refer to Facebook’s privacy policy at: https://de-de.facebook.com/privacy/explanation.

If you do not want Facebook to associate your visit to this website with your Facebook user account, please log out of your Facebook account.

The use of Facebook plugins is based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in achieving the broadest possible visibility on social media.

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Twitter Plugin

 

Functions of the Twitter service are integrated into this website. These functions are provided by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. In doing so, data is also transferred to Twitter. Please note that as the provider of this website, we have no knowledge of the content of the transmitted data or how it is used by Twitter. For more information, please refer to Twitter’s privacy policy at: https://twitter.com/de/privacy.

The use of the Twitter plugin is based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in achieving the broadest possible visibility on social media.

You can change your privacy settings on Twitter in your account settings at: https://twitter.com/account/settings.

 
Instagram Plugin

 

Functions of the Instagram service are integrated into this website. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.

If you are logged into your Instagram account, you can link the contents of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your user account. Please note that as the provider of this website, we have no knowledge of the content of the transmitted data or how it is used by Instagram.

The storage and analysis of the data is based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in achieving the broadest possible visibility on social media. If appropriate consent was requested (e.g. consent to store cookies), processing is based solely on Art. 6 (1) lit. a GDPR; consent can be revoked at any time.

For more information, please refer to Instagram’s privacy policy: https://instagram.com/about/legal/privacy/.

Pinterest Plugin

This website uses social plugins of the Pinterest social network, which is operated by Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103-490, USA (“Pinterest”).

When you access a page containing such a plugin, your browser establishes a direct connection to Pinterest’s servers. The plugin transmits log data to Pinterest's servers in the USA. This log data may include your IP address, the address of the websites visited that also contain Pinterest features, browser type and settings, date and time of the request, your use of Pinterest, and cookies.

The storage and analysis of the data is based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in achieving the broadest possible visibility on social media. If appropriate consent was requested (e.g. consent to store cookies), processing is based solely on Art. 6 (1) lit. a GDPR; consent can be revoked at any time.

For more information on the purpose, scope and further processing and use of data by Pinterest, as well as your related rights and options for protecting your privacy, please refer to Pinterest’s privacy policy: https://policy.pinterest.com/de/privacy-policy.

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Plugins and Tools

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YouTube

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This website embeds videos from the website YouTube. The operator of YouTube is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of our web pages that includes a YouTube video, a connection to the YouTube servers is established. In doing so, the YouTube server is informed about which of our pages you have visited.

Additionally, YouTube may store various cookies on your device. With the help of these cookies, YouTube can obtain information about visitors to this website. This information is used, among other things, to compile video statistics, improve user-friendliness, and prevent fraud. The cookies remain on your device until you delete them.

If you are logged into your YouTube account, you allow YouTube to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your YouTube account.

The use of YouTube is in the interest of presenting our online offerings in an appealing way. This constitutes a legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR. If consent has been requested (e.g., consent to the storage of cookies), the processing is based exclusively on Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

For more information on how user data is handled, please refer to YouTube’s privacy policy:
https://www.youtube.com/intl/ALL_at/howyoutubeworks/policies/community-guidelines/

 
Vimeo
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This website uses plugins of the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages equipped with a Vimeo plugin, a connection to Vimeo’s servers is established. In doing so, the Vimeo server is informed about which of our pages you have visited. Additionally, Vimeo obtains your IP address. This also applies if you are not logged into Vimeo or do not have a Vimeo account. The information collected by Vimeo is transmitted to a Vimeo server in the USA.

If you are logged into your Vimeo account, you allow Vimeo to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your Vimeo account.

The use of Vimeo is in the interest of presenting our online offerings in an appealing way. This constitutes a legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR. If consent has been requested (e.g., consent to the storage of cookies), the processing is based exclusively on Art. 6 para. 1 lit. a GDPR; consent can be revoked at any time.

For more information on how Vimeo handles user data, please refer to Vimeo’s privacy policy:
https://vimeo.com/privacy

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Google Web Fonts
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This site uses so-called web fonts provided by Google for the uniform display of fonts.

More information about Google Web Fonts can be found at:
https://developers.google.com/fonts/faq
and in Google's privacy policy:
https://policies.google.com/privacy?hl=en

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Hosting and Content Delivery Networks (CDN)
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External Hosting
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This website is hosted by an external service provider (host). The personal data collected on this website is stored on the host’s servers. This may include, in particular, IP addresses, contact requests, metadata and communication data, contract data, contact details, names, website access, and other data generated via a website.

The use of the host is for the purpose of fulfilling contracts with our potential and existing customers (Art. 6 para. 1 lit. b GDPR) and in the interest of providing our online services securely, quickly, and efficiently by a professional provider (Art. 6 para. 1 lit. f GDPR).

Our host will only process your data to the extent necessary to fulfill its service obligations and follow our instructions regarding this data.

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Conclusion of a Data Processing Agreement

To ensure data processing complies with data protection regulations, we have concluded a data processing agreement with our host.

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Advertising Services

We will not share your email address or other personal data with advertising companies or advertising networks without your consent.

 
Where Do We Store the Data?
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Non-Personal Data

 

Please note that our company, as well as our trusted partners and service providers, are located around the world. For the purposes described in this privacy policy, we store and process all non-personal data we collect in various jurisdictions.

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Personal Data

 

Personal data may be maintained, processed, and stored in the United States, Ireland, South Korea, Taiwan, Israel, and in other jurisdictions as necessary for the proper provision of our services and/or as required by law (as further explained below).

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How Long Do We Retain Data?

 

Please note that we retain collected data for as long as necessary to provide our services, fulfill our legal and contractual obligations to you, resolve disputes, and enforce our agreements.

We may, at our sole discretion, correct, complete, or delete inaccurate or incomplete data at any time.

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How Do We Protect Your Data?

 

The hosting service for our digital assets provides us with the online platform through which we offer you our services. Your data may be stored via the data storage, databases, and general applications of our hosting provider. It stores your data on secure servers behind a firewall and provides secure HTTPS access to most areas of its services.

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User Accepts Payments/eCommerce

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All payment options offered by us and our hosting provider for our digital assets comply with the standards of PCI-DSS(Payment Card Industry Data Security Standard) as managed by the PCI Security Standards Council, a joint effort of brands such as Visa, MasterCard, American Express, and Discover.

PCI-DSS requirements help ensure the secure handling of credit card data (including physical, electronic, and procedural measures) by our store and its service providers.

Despite the measures and efforts taken by us and our hosting provider, we cannot and do not guarantee the absolute protection and security of the data you upload, post, or otherwise share with us or others.

Therefore, we encourage you to set strong passwords and avoid sharing any sensitive information with us or others if you believe its disclosure could cause significant or lasting harm to you.

Since email and instant messaging are not considered secure communication methods, we also ask that you do not share confidential information through these channels.​

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How Do We Handle Minors?

 

The services are not intended for users who have not yet reached the legal age of majority. We will not knowingly collect data from children. If you are not of legal age, you should not download or use the services or provide us with any information.

We reserve the right to request proof of age at any time to verify whether minors are using our services. If we become aware that a minor is using our services, we may deny access to such users, block them, and delete all data we have stored about that user. If you believe a minor has provided us with data, please contact us as described below.

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Use of Your Personal Data

 

We use your personal data only for the purposes set out in this privacy policy and only when we are convinced that:

  • the use of your personal data is necessary to fulfill or enter into a contract (e.g., to provide you the services themselves or customer support/technical assistance);

  • the use of your personal data is necessary to comply with applicable legal or regulatory obligations; or

  • the use of your personal data is necessary to support our legitimate business interests (provided that this is done in a way that is proportionate and respects your privacy rights).

 
Your Rights as an EU Resident

 

You have the right to:

  • request confirmation as to whether personal data concerning you is being processed and access your stored personal data as well as certain additional information;

  • request the receipt of personal data you provided to us in a structured, commonly used, and machine-readable format;

  • request correction of your personal data stored with us;

  • request deletion of your personal data;

  • object to the processing of your personal data;

  • request restriction of the processing of your personal data; or

  • lodge a complaint with a supervisory authority.

Please note that these rights are not absolute and may be subject to our own legitimate interests and regulatory requirements. For general questions about the personal data we collect and how we use it, please contact us as indicated below.

 
Cross-Border Data Transfers

 

In the course of providing the services, we may transfer data cross-border to affiliated companies or other third parties and from your country/jurisdiction to other countries/jurisdictions worldwide. By using the services, you consent to the transfer of your data outside the EEA.

If you are located in the EEA, your personal data will only be transferred to locations outside the EEA if we are convinced that an adequate or comparable level of protection of personal data exists. We will take appropriate steps to ensure that we have adequate contractual agreements with our third parties to ensure that suitable security measures are in place, minimizing the risk of unlawful use, alteration, deletion, loss, or theft of your personal data, and that these third parties act at all times in accordance with applicable laws.

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Rights under the California Consumer Privacy Act (CCPA)

To exercise your rights to access and delete your data, please see the contact information below.

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We Do Not Sell Data

We do not sell personal data of users for the purposes and intents of the CCPA.

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Updates or Changes to the Privacy Policy

We may revise this privacy policy at our discretion from time to time. The version published on the website is always up to date (see the "Last updated" date). We encourage you to review this privacy policy regularly for changes. For material changes, we will post a notice on our website. Your continued use of the services after notification of changes constitutes your confirmation and acceptance of the amended privacy policy and your agreement to be bound by the terms of such changes.

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Contact
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The responsible entity for data processing on this website is:

Sarah Felipa Martins
Rombergstraße 16, Hamburg, 20255
Email: info@moclue.de

The responsible entity is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).

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Withdrawal of Your Consent to Data Processing

 

Many data processing operations are only possible with your explicit consent. You may withdraw any consent you have given at any time. A simple notification by email to us is sufficient. The legality of the data processing carried out up to the time of withdrawal remains unaffected by the withdrawal.

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Right to Object to Data Collection in Specific Cases and to Direct Advertising (Art. 21 GDPR)

 

IF THE DATA PROCESSING IS BASED ON ARTICLE 6(1)(E) OR (F) OF THE GDPR, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. YOU CAN FIND THE SPECIFIC LEGAL BASIS ON WHICH A PROCESSING OPERATION IS BASED IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING IS FOR THE ASSERTION, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21(1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR SUCH MARKETING; THIS ALSO APPLIES TO PROFILING TO THE EXTENT THAT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR DIRECT MARKETING PURPOSES (OBJECTION PURSUANT TO ART. 21(2) GDPR).

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Right to Lodge a Complaint with the Competent Supervisory Authority

 

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, especially in the member state of their habitual residence, place of work, or the place of the alleged infringement. This complaint right exists regardless of other administrative or judicial remedies.

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Right to Data Portability

 

You have the right to receive data that we process automatically on the basis of your consent or to fulfill a contract, in a structured, commonly used, and machine-readable format, and to have that data transmitted to yourself or to a third party. If you request direct transmission of the data to another controller, this will only occur to the extent technically feasible.

 

SSL or TLS Encryption

 

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the site operator. You can recognize an encrypted connection by the browser’s address bar changing from “http://” to “https://” and by the padlock symbol in your browser bar.

When SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.

 
Right to Information, Deletion, and Correction

 

Under the applicable legal provisions, you have the right at any time to receive free information about your stored personal data, its origin and recipients, and the purpose of data processing. You also have the right to request the correction or deletion of this data. For this and further questions regarding personal data, you can contact us anytime at the address provided in the legal notice (Impressum).

 
Right to Restrict Processing

 

You have the right to request restriction of the processing of your personal data. You can contact us anytime at the address provided in the legal notice. The right to restriction of processing applies in the following cases:

  • If you dispute the accuracy of your personal data stored with us, we usually need time to verify this. During the verification period, you have the right to request the restriction of processing of your personal data.

  • If the processing of your personal data was/is unlawful, you can demand restriction of processing instead of deletion.

  • If we no longer need your personal data, but you require it for the assertion, exercise, or defense of legal claims, you have the right to request restriction of processing instead of deletion.

  • If you have filed an objection under Art. 21(1) GDPR, a balance must be struck between your interests and ours. As long as it is not clear whose interests prevail, you have the right to request restriction of the processing of your personal data.

If you have restricted the processing of your personal data, such data may only be processed — aside from storage — with your consent, for the assertion, exercise, or defense of legal claims, to protect the rights of another natural or legal person, or for important public interests of the European Union or a member state.

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Objection to Advertising Emails

 

The use of contact data published within the framework of the legal notice obligation to send unsolicited advertising and information materials is hereby objected to. The site operators expressly reserve the right to take legal action in case of unsolicited sending of advertising information, such as spam emails.

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